Sales Excellence
Core selling · situational judgement · see the full Sales Excellence suite

Sales Ethics & Commercial JudgementLast day of the quarter, one deal short, and the tier he chose will not carry the volume he described.

Twenty-two situations in which the honest answer may cost the deal: mis-selling, over-promised dates, concealed costs, pressure tactics, misrepresented competitors, a gamed compensation plan, and pressure from your own manager. Options that close dishonestly score zero. Four competencies, banded report.

35 minutesEvidence-keyed scoringGlobal · INR & USD

The dishonest close is always available, and it always scores zero

It is the last day of the quarter, you are one deal short, and the buyer is ready to sign a tier that will not handle the volume he described last week; a customer is about to sign without noticing the year-two price escalator on page eleven; a two-year deal signed Monday is for a product line you learn on Tuesday will be retired in eighteen months, and your manager says the retirement is confidential; a small family business is enthusiastically buying a package clearly too large for them and nobody has asked your opinion. Twenty-two situations, each with a way to close and a way to tell the truth.

Every option is scored on a 0–3 gradient with a full rationale, and the gradient matters: taking the signature and quietly warning the delivery team scores above taking it and raising the issue next quarter, and both score below telling the buyer before he signs. Any option that secures the order through misrepresentation, concealment or an unkeepable commitment scores zero regardless of commercial outcome. The bank measures judgement, not knowledge of any legal regime; scenarios are country-neutral, names are fictional, the bank is original and no branded method is referenced.

Four competencies are banded separately — Truthful Representation, Commitment and Delivery Integrity, Disclosure of Cost and Limitation, and Judgement Under Internal Pressure — because the seller who would never lie to a buyer may still go quiet when their own manager tells them to. The AI-personalised narrative names where the line moves under pressure, the growth plan starts from the weakest competency, and the scenario review explains, for all 22, why the tidy compromise was still a concealment.

Four competencies, scored from the items tagged to each:
Truthful RepresentationCommitment & Delivery IntegrityDisclosure of Cost & LimitationJudgement Under Internal Pressure

What you walk away with

Four integrity competencies, banded

Truthful Representation, Commitment and Delivery Integrity, Disclosure of Cost and Limitation and Judgement Under Internal Pressure each return a band with an interpretation, so a seller who is scrupulous with buyers and compliant with a bad instruction sees that split.

Where your line moves, named

The strengths and development panel is generated from your own 22 answers and describes the condition under which the compromise appears — the quarter-end, the confidential instruction, the buyer who did not ask — rather than delivering a verdict on your character.

An overall score with a 70 per cent pass mark

A 0–100 score and band for hiring managers who want commercial integrity measured before the first quota is set, with a pass mark, and a result that can sit in a file beside the interview notes.

A growth plan and every scenario explained

Practical steps from your weakest competency — the disclosure sentence for the page-eleven clause, what to do with a confidential instruction you believe is wrong — then all 22 scenarios reviewed with the reasoning behind each option.

What the report shows

Illustrative sample — your report is generated from your own responses.

Banded competency scores
Truthful RepresentationStrong · 76
Commitment & Delivery IntegrityDeveloping · 58
Disclosure of Cost & LimitationStrong · 64
Judgement Under Internal PressureDeveloping · 47

Band edges at 40, 60 and 80. Each band carries its own coaching interpretation for that competency.

Strengths and development areas
Lean on
Truthful Representation76
Disclosure of Cost & Limitation64
Work on
Judgement Under Internal Pressure47
Commitment & Delivery Integrity58
A personalised narrative reads the pattern across all of them — where a strength is masking a gap, and which single improvement moves the overall score most.
Overall score
64Strong
EmergingDevelopingStrongExceptional

One number, one band, and a two-sentence summary of what the band means for you — then the breakdown that explains it.

Built for

  • Every quota-carrying seller, at hiring and again before promotion
  • Financial services, insurance, healthcare and telecom sales teams where mis-selling has consequences
  • Sales managers and compliance partners who want integrity measured rather than assumed
  • Sellers who want evidence of their own commercial judgement to bring to an interview

The deal that closed dishonestly is a complaint, a churn and a reference you cannot use.

Twenty-two situations in 35 minutes, four competencies banded, growth plan and full scenario review delivered on completion.

₹349 (incl. GST) · assessment and full report, nothing further to pay

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Frequently asked questions

What does the Sales Ethics and Commercial Judgement assessment measure?

Commercial integrity when the honest answer may cost the deal: whether a seller represents the product truthfully, commits only to what can be delivered, discloses costs and limitations the buyer has not asked about, and holds that judgement when their own manager applies pressure. Four competencies across 22 situations. It is for every quota-carrying seller at hiring and before promotion, and especially for regulated sectors where a mis-sell has consequences beyond the deal.

Surely everyone picks the honest answer on an ethics test?

The bank is built so that there are several honest-looking answers and only one scores full credit. Taking the signature and quietly warning the delivery team feels responsible and scores below telling the buyer first. Each option is scored on a 0–3 gradient with a full rationale, options are length-matched and the best answer moves position. Any option that secures the order through misrepresentation, concealment or an unkeepable commitment scores zero regardless of commercial outcome.

How long does it take and what is in the report?

Thirty-five minutes for 22 situations in one sitting. The report is immediate: an overall score with band against a 70 per cent pass mark, four banded competencies with interpretations, an AI-personalised narrative describing the conditions under which your judgement shifts, a growth plan built from your weakest competency, and a review of every situation with the reasoning behind each option. Everything is included; there is nothing further to unlock.

How should employers use an ethics score in hiring or development?

As evidence, not as a verdict. Use the pass mark as one gate at hiring, and use the Judgement Under Internal Pressure band as a prompt at interview: ask the candidate about the last time a manager asked them to do something they thought was wrong. For existing teams, run it before promotion and discuss the scenario review together; it is a better conduct conversation than a policy reminder. A retake a year later shows movement.

Does it depend on Indian law, and how is it priced?

No. The bank measures judgement, not knowledge of any legal or regulatory regime; scenarios are country-neutral and the behaviours it scores — disclosing the clause, telling the buyer before he signs, declining to bury a retirement — are judged the same by buyers in every market. Company and person names are fictional. The assessment is priced in INR and USD, with the live price in both currencies shown on this page.

One of 29 Sales Excellence assessments

Foundation, core selling, specialist and sales-leadership bands — every one an original situational-judgement bank with weighted partial credit, a stated reason for every option, and ethics scored to zero on a mis-sell. Hire with the band that matches the role, or develop with the one that matches the gap.

See every sales assessment

Methodology: Original AssessAll situational-judgement item bank measuring commercial integrity in individual-contributor sales roles, authored to the AssessAll Scientific Item-Authoring Standard: behaviour-anchored scenarios, misconception-anchored distractors, weighted partial-credit keys with a full rationale for every option, and option-length parity control. Any option that secures the order through misrepresentation, concealment or an unkeepable commitment is keyed to zero regardless of its commercial outcome. This instrument measures judgement, not knowledge of any legal or regulatory regime; scenarios are country-neutral and company and person names are fictional. Not derived from or affiliated with any published instrument or branded selling methodology.