What do you actually get at the end?
The single biggest question about any assessment is what lands in your inbox afterwards. Here are the real artefacts — downloadable without a form, and annotated panel by panel so you can read one whether or not you have seen a report like it before.
Six questions to ask of any sample report
These work on anyone's report, ours included. Several publishers in this market post sample PDFs without a form — download a few and put the same questions to each.
- 1
Does it name the norm group the scores are compared against?
A percentile with no stated comparison group is not a measurement. Look for it on the cover, not in a footnote.
- 2
Does any paragraph cite the reader's own answers?
Interpretation text can be assembled from a lookup table. A line quoting which option the person actually chose cannot, and it is the clearest sign the report was generated rather than templated.
- 3
Is there a response-quality or validity check, and what does it do?
A check that lowers a confidence band is a measurement instrument. A check that auto-rejects the person is a filter, and should be evaluated as one.
- 4
Does the critical column cost anything?
If the blind-spots section reads as flattery in the shape of a critique, the report is a sales document. A usable one names something the reader would rather not read.
- 5
Is the advice specific enough to act on this week?
'Communicate more clearly' is unusable. 'Send the numbers before the meeting, not during it' is a behaviour someone can change on Monday.
- 6
Does the report say what it does not measure?
Every behavioural instrument has hard limits — no ability signal, weak links to job performance, no clinical meaning. A report that never mentions them is more likely to be over-read by whoever receives it.