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Sample reports

What do you actually get at the end?

The single biggest question about any assessment is what lands in your inbox afterwards. Here are the real artefacts — downloadable without a form, and annotated panel by panel so you can read one whether or not you have seen a report like it before.

Six questions to ask of any sample report

These work on anyone's report, ours included. Several publishers in this market post sample PDFs without a form — download a few and put the same questions to each.

  1. 1

    Does it name the norm group the scores are compared against?

    A percentile with no stated comparison group is not a measurement. Look for it on the cover, not in a footnote.

  2. 2

    Does any paragraph cite the reader's own answers?

    Interpretation text can be assembled from a lookup table. A line quoting which option the person actually chose cannot, and it is the clearest sign the report was generated rather than templated.

  3. 3

    Is there a response-quality or validity check, and what does it do?

    A check that lowers a confidence band is a measurement instrument. A check that auto-rejects the person is a filter, and should be evaluated as one.

  4. 4

    Does the critical column cost anything?

    If the blind-spots section reads as flattery in the shape of a critique, the report is a sales document. A usable one names something the reader would rather not read.

  5. 5

    Is the advice specific enough to act on this week?

    'Communicate more clearly' is unusable. 'Send the numbers before the meeting, not during it' is a behaviour someone can change on Monday.

  6. 6

    Does the report say what it does not measure?

    Every behavioural instrument has hard limits — no ability signal, weak links to job performance, no clinical meaning. A report that never mentions them is more likely to be over-read by whoever receives it.